Reading Time: < 1 minuteDid you know that 95% of online shoppers rely on reviews before making a purchase? As in offline shopping, the power of ‘me too’ and ‘pull of the crowd’ in ecommerce is tremendous. Marketers have long...

Reading Time: 5 minutesResearch suggests that 80% of customers on B2B commerce platforms expect to receive a buying experience that’s on par with that offered to their B2C counterparts1 – placing a great deal of pressure on businesses to up...

Reading Time: 3 minutesThe recommendation engine market size, valued at just over $1 billion in 2018, is projected to hit an astounding $12 billion by 2025. Almost seven out of ten business leaders are boosting their investments in personalization, revealed...

Reading Time: 3 minutesThe holiday season is a time of joy and celebration for many, but for online retailers, it’s also a period of intense preparation.  As a personalization consultant at Algonomy, I’ve had the privilege of assisting some of...

Reading Time: 3 minutesLaura Wishingrad, Product Manager (Personalization) at Algonomy, talks about a new Recommend™ feature that allows for testing multiple attribute-based personalization strategies. Recommend™, Algonomy’s personalized product recommendation platform, offers optimization managers a way to test how different affinity-based...

Reading Time: 3 minutesConventional wisdom has maintained that Personalization Utopia can be obtained by 1-1 Individualization. Sounds like a novel idea, but the reality for eCommerce executives is that it is not only difficult to achieve, it is simply not...

Reading Time: 4 minutesLearn how retailers are winning the holiday season by personalizing every engagement across the customer’s lifecycle.

Reading Time: 4 minutesLearn how consumer electronics retailers are using personalization technology to improve customer experience at every touchpoint in the online shopping journey.