Use the only real-time CDP for retail to understand customer needs and preferences and act in real time to engage them with the best contextually relevant experience or offer the moment demands.
Use the dashboard to build or import existing audience segments. Create and launch targeted cross-channel campaigns based on new or returning users, geolocation, referring URL, behavior, time of day, type of device, browser type, and more.
Use the advanced customer journey builder to orchestrate perfectly timed personalized campaigns and offers across all channels – email, text/SMS, in-app notifications, mobile, website and more.
Gain instant, real-time insight into your entire program. Use the comprehensive out-of-the box and customized data visualizations, dashboards and reports to drill down into individual and overall promotion, campaign, and journey performance.
Enable AI-driven optimization to continually improve engagement or conversions. Test each experience to identify the ideal mix of creative treatment, headline, copy and channel for every target segment and objective. Automatically select and deploy winning experiences.
