Reading Time: 4 minutes NLP can recommend new, seasonal, and long-tail products even if there is no behavioral data for them. Read how this can benefit your business.
Reading Time: 3 minutes Learn why hyper-personalization of customer experiences is a must in today’s eCommerce world and how machine learning is revolutionizing personalization.
Reading Time: 4 minutes Why is individualization the need of the hour? Read about the limitations of segment-based personalization.
Reading Time: 4 minutes Use this 12-point checklist to find out whether or not your commerce search has robust personalization capabilities.
Reading Time: 3 minutes Your eCommerce store uses personalization tech. But do you know how and why recommendations are made by the tool? Read on to learn why this is important.
Reading Time: 3 minutes Creating content can be a daunting task, even for digital marketing organizations. The sheer number of variations you need to curate in order to target specific segments of customers in a data-driven manner makes the whole...
Reading Time: 3 minutes Learn what it takes to deliver hyper-personalized customer experiences in the ever-evolving and intensely competitive grocery retail space.
Reading Time: 2 minutes Over the past 24 months or so, eCommerce across online grocery, consumer electronics, home appliances, fashion, beauty and wellness to home entertainment purchases including streaming services and beverages like wine, beer, and liquor has seen sharp...
Reading Time: 4 minutes Spend some time on any media channel—be it a newspaper, radio, social media, or any other Internet-based channel—and it won’t be long before you’re bombarded with ads trying to sell you a myriad of products. Brands...