What Is a Real-time Customer Profile? Why Is It Important?
As a business, one of the most effective ways to increase your customer engagement and conversions is to make your...
August 12, 2022
‘Algorithmic Decisioning’ Will Take the Center Stage at NRF 2022. Here’s Why.
Channels are dead. Period. Omnichannel experiences are now non-negotiable. Retail technology investments saw a 300% YoY increase in Q2 ‘21...
December 14, 2021
Creating New Relevance In the World of ‘Digital Sameness’: What Retailers Need to Know
What makes consumers choose the brands they do business with? Brendan Witcher, VP & Principal Analyst, Digital Business Strategy, Forrester,...
November 29, 2021
How eCommerce Search Personalization Improves Product Discovery
Lessons in eCommerce search from a major online retailer If you’re as picky as I am, you probably spend a...
August 23, 2021
