Personalization Summit Archives - Page 2 of 2

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Content Type: Personalization Summit

Personalization lessons from Miinto: Prioritize customer experience, business goals will follow

One of Europe’s fastest-growing fashion marketplace talks about winning digital experiences, as they continue to grow exponentially during these challenging times for fashion retail. Customer experience as a strategy – relevance is the key How to empower a 2-member team...

August 20, 2021

CXO Talk: Make personalization a strategic lever, not a tactical conversion tool

Post-pandemic megatrends and implications for retail Becoming a customer-first business Personalization philosophy at ZALORA: Remove bad friction, add constructive friction The offline+online personalization components to future-proof your business How to shift from personas to hyper-personalization

August 20, 2021

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