CXO Talk: Make personalization a strategic lever, not a tactical conversion tool

Post-pandemic megatrends and implications for retail
Becoming a customer-first business
Personalization philosophy at ZALORA: Remove bad friction, add constructive friction
The offline+online personalization components to future-proof your business
How to shift from personas to hyper-personalization

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Learn how to use disruptive, AI-powered technologies to create frictionless, hyper-personalized experiences that connected consumers expect today.

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