Applicable Segment(s):
Specialty
Impacted Function(s):
Commerce
Solution Area:
Configurable AI
Configurable strategies for landing pages
Company
A distributor of salon professional products in the US.
The Challenge
The beauty goods retailer wanted to create a dynamic landing page experience for seasonal blow out sale.
A dynamic landing page with no context should show “no duplicate products”, and products from a category across three carousels.
The Approach
- Created Configurable Strategies with fixed category seed and custom integration from the dev teams.
-
Applied Strategy Rules applied target fixed carousels:
- Carousel 1: Personalized Door Dazzlers
- Carousel 2: Top selling Door dazzlers
- Carouse 3: Remaining door dazzler products
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