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Lead with algorithms.
Hyper-personalize grocery shopping
Leverage the opportunity to hyper-personalize digital experience powered by AI algorithms. Make it easy to find relevant items, surprise customers with apt offers, individualize engagement across channels to increase loyalty, conversions, and basket size.
Engage and retain first-time online shoppers
Use wisdom of the crowd, geo-location, and 3rd-party data to personalize the experience for first-time visitors in real time. Keep them engaged with progressive, contextual offers and promotions that speak to their immediate needs.
Identify cross-sell opportunities
Leverage our real-time CDP to immediately understand customer intent and product affinities, contextually. Use the insights to cross-sell complementary products and categories that are recommended by machine-learning algorithms to boost sales of items.
Drive growth with collaborative category management
Drive operational efficiency through algorithmic merchandising and intelligent supplier collaboration across category planning, inventory management and promotion pricing.
Improve SKU rationalization
Reduce costs by optimizing assortments by identifying items that need to be delisted based on margin or sales volume.
Make your digital experience sticky
Drive loyalty up
Faça com que os visitantes de primeira viagem voltem, proporcionando uma experiência contextualmente relevante. Aumente os clientes existentes com engajamento hiperpersonalizado ao longo de sua jornada, apoiado por insights avançados do cliente. Reconquiste clientes perdidos, deixando-os saber que ninguém os conhece melhor do que você.
Make the most of your limited budget
Com um mecanismo de tomada de decisão baseado em conjunto, tome as decisões certas no momento certo para cada cliente. Aproveite a IA para testar e otimizar cada campanha, canal e oferta para melhorar as taxas de resposta e o retorno sobre o investimento de marketing.
Reduce revenue loss from out-of-stock scenarios
Promova a colaboração perfeita com o fornecedor para garantir que seus clientes nunca fiquem desapontados devido à falta de itens nas prateleiras. Reduza custos e aumente a lucratividade, otimizando em conjunto o inventário, a promoção, os preços com demanda contínua e insights de fornecimento. Recupere o custo do software monetizando insights.
Faster time to market
Com análises precisas de mercadorias, você pode personalizar a classificação com base na demanda e em outras preferências do cliente. Com um planejamento melhor e mais preciso, você pode aproveitar vendas aprimoradas, margens brutas e um tempo de comercialização mais rápido.
Here’s what our customers and experts have to say.
“We’re committed to providing a seamless experience to our customers across all channels. Algonomy’s Omnichannel Customer Engagement solutions with their retail-specific algorithms and quick time to market is a best-fit solution to amplify our digital transformation journey. With Algonomy, we’re confident of delivering delightful shopping experiences for our customers”.
Fernando Gisbert
“Personalization is something that customers in the Danish market simply expect when they visit an e-shop. To meet our customer needs, we started by first implementing the most important part of Algonomy platform: Recommend for Personalized Product Offers. We did this throughout our website. Soon after, we looked into implementing Discover for personalized product pages and lastly, Engage, for personalized content and placements. All 3 modules work great together.”
Nicholai Fisker
"We're proud of the product mix and shopping experience we provide in our stores and online. Personalization is an important strategic initiative in our continued endeavor to enhance customer experience across Digital and In-Store. We did a comprehensive evaluation of the market before selecting Algonomy. We're excited to announce the partnership and the comprehensive capabilities of the platform to help us execute our strategic vision with speed."
Glen Bradley
Additional Resources
Estudo de caso
Rede de supermercados americana atinge vendas incrementais de 3% com marketing personalizado com Algonomy.
Estudo de caso
Aumento de 17% no valor médio do pedido para Coop.DK com uma solução de personalização completa, desde a descoberta do produto até a compra e a fidelidade.
