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Real-time Audience Activation

Use case sheet

Last updated on Apr 1, 2023

Real-time Audience Activation

With real-time audience activation, drive hyper-personalized, journey-based customer engagement across online and offline channels.

Business challenge

With no real-time insight into customer behavior, retailers are unable to connect with customers in a personalized way. Irrelevant messages lead to low response rates and high customer attrition, impacting conversion and revenue.

Manthan’s advanced customer analytics

With real-time audience activation, drive hyper-personalized, journey-based customer engagement across online and oine channels. Productized connectors to accelerate activation use cases across touchpoints – onsite, in app, CRM, call center, email, social & more.

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Business value

  • Multichannel customer engagement, at scale.
  • Get experience delivered faster.
  • Power connected experiences that drive ROI online-online and across channel.