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Personalization Myopia: From table stakes to truly differentiated experiences
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    The scope of Personalization has moved beyond the digital eCommerce world to cover all interaction points across the customer lifecycle. Learn from industry experts as they share insights on the growing importance of individualization of customer experience at every touch and talk about practical real-world examples of what excites customers.

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    Adrian Valenzuela

    Chief Digital Officer, Bed Bath & Beyond(México)

    Sheryl Kingstone

    VP, Customer Experience & Commerce, 451 Research