Algonomy will be at in Sweden from 7 - 8 October 2025. Pre-book a meeting to connect with our product experts.

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CXO Talk: Make personalization a strategic lever, not a tactical conversion tool

  • Post-pandemic megatrends and implications for retail
  • Becoming a customer-first business
  • Personalization philosophy at ZALORA: Remove bad friction, add constructive friction
  • The offline+online personalization components to future-proof your business
  • How to shift from personas to hyper-personalization
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