Omnichannel Customer Marketing Archives

Digital Experience Personalization Omnichannel Customer Marketing

‘Algorithmic Decisioning’ Will Take the Center Stage at NRF 2022. Here’s Why.

Channels are dead. Period. Omnichannel experiences are now non-negotiable. Retail technology investments saw a 300% YoY increase in Q2 ‘21...

November 8, 2021

Smitha BV

Digital Experience Personalization Omnichannel Customer Marketing

Data-driven to Decision-led: The Retail New Normal

‘Data is the new oil’ – an industry cliché that everyone quoted at every remotely relevant discussion. One that you’re...

November 8, 2021

Ramesh Ilangovan

Digital Experience Personalization Omnichannel Customer Marketing

Creating New Relevance In the World of ‘Digital Sameness’: What Retailers Need to Know

What makes consumers choose the brands they do business with? Brendan Witcher, VP & Principal Analyst, Digital Business Strategy, Forrester,...

November 8, 2021

Smitha BV

Omnichannel Customer Marketing

MarTech: Best of Breed, Best of Suite, Or Best of Both Worlds

The Marketing Technology or MarTech industry is moving so fast that marketers are struggling to keep up. Hence it’s crucial...

November 8, 2021

Smitha BV

Omnichannel Customer Marketing

5 Marketing Challenges a Customer Data Platform (CDP) Can Solve

Customer Data Platforms (CDPs) are among the most disruptive technologies we’ve seen in the last decade. As consumer behavior and...

November 8, 2021

Smitha BV

Digital Experience Personalization Omnichannel Customer Marketing

Algorithmic Retail: A Formula for Marketers to Connect with Customers

The last year has witnessed transformative changes in the way retail works. The industry experienced a sudden exodus to digital—an...

November 8, 2021

Smitha BV

Omnichannel Customer Marketing

Customer Data Platform Bucks the Downward Trend: 4 Reasons Why

In this age of ever-evolving needs, tastes, and behavior of customers, how do retailers ensure they stay connected with customers?...

November 8, 2021

Editorial Desk

Omnichannel Customer Marketing

Three Cs to Finding Marketing’s Holy Grail

by Bryon Sheffield The Practitioner’s Paradox When it comes to acquiring and retaining customers, for the practicing marketer not much...

November 8, 2021

Editorial Desk

Digital Experience Personalization Omnichannel Customer Marketing

Algonomy releases the newest edition of its Algorithmic Customer Engagement Platform for Digital-First Retail Excellence

New Features include OOTB Connectors to leading Commerce Platforms, No-code Data Science enhancements, new Deep Learning models, and Extends Omnichannel...

November 8, 2021

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Category: Omnichannel Customer Marketing

‘Algorithmic Decisioning’ Will Take the Center Stage at NRF 2022. Here’s Why.

Data-driven to Decision-led: The Retail New Normal

Creating New Relevance In the World of ‘Digital Sameness’: What Retailers Need to Know

MarTech: Best of Breed, Best of Suite, Or Best of Both Worlds

5 Marketing Challenges a Customer Data Platform (CDP) Can Solve

Algorithmic Retail: A Formula for Marketers to Connect with Customers

Customer Data Platform Bucks the Downward Trend: 4 Reasons Why

Three Cs to Finding Marketing’s Holy Grail

Algonomy releases the newest edition of its Algorithmic Customer Engagement Platform for Digital-First Retail Excellence

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Easter Eggstravaganza: Cracking Open the Best Marketing Strategies for 2024 and Beyond