Shalkie Sunil Kumar writes about ecommerce personalization and AI-driven marketing. She covers product recommendations, search and discovery, personalization engines, and omnichannel customer engagement, with a focus on helping enterprise retailers optimize the digital shelf and deliver hyper-relevant shopping experiences. Her work translates the complexity of AI and commerce technology into clear, actionable strategy for ecommerce, digital, and marketing teams.
Let’s face it—customers nowadays expect deeper and relevant communication, not cookie-cutter-styled messaging across every channel.
Deliver a best-in-class customer experience, increase online sales, and drive operational efficiency at scale