Author: Arjun Kunnath

Picture of Arjun Kunnath

Arjun Kunnath

Arjun specializes in retail technology, ecommerce personalization, and analytics-driven customer engagement. His expertise includes product-led growth (PLG), retail analytics, personalization strategies, and go-to-market positioning for AI-powered commerce solutions. He focuses on translating complex retail and AI technologies into actionable product narratives and customer engagement strategies that help businesses improve conversion rates and digital commerce performance. Arjun writes about ecommerce personalization, retail analytics, product-led growth, AI-driven customer engagement, and digital commerce strategy.

Arjun Kunnath
Arjun specializes in retail technology, ecommerce personalization, and analytics-driven customer engagement. His expertise includes product-led growth (PLG), retail analytics, personalization strategies, and go-to-market positioning for AI-powered commerce solutions. He focuses on translating complex retail and AI technologies into actionable product narratives and customer engagement strategies that help businesses improve conversion rates and digital commerce performance. Arjun writes about ecommerce personalization, retail analytics, product-led growth, AI-driven customer engagement, and digital commerce strategy.

Yellow gradient background designDigital Experience Personalization

The hidden cost of building product recommendations in-house

The part retailers only discover after two or three cycles of “We can build this ourselves.”
Recent Posts
Resources

Guides

Dynamic Content Personalization: How Active Content Brings Dynamism into Your Campaigns

Let’s face it—customers nowadays expect deeper and relevant communication, not cookie-cutter-styled messaging across every channel.

Case Study

Personalizing Beauty at Scale: How Matas Grew Attributable Sales by 36% with Personalized Recommendations

Deliver a best-in-class customer experience, increase online sales, and drive operational efficiency at scale

Get Recording Now