Speaker: Matt LaBarre

Picture of Matt LaBarre <div class="position">Manager, Digital Analytics & Business Intelligence, Cigars International</div>

Matt LaBarre
Manager, Digital Analytics & Business Intelligence, Cigars International

Customer Summit 2021

Personalized Marketing and Selling Journeys

The art of marketing and selling a niche product like cigars is challenging enough. To do it on a grand scale digitally takes consistent and precise personalization.
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Recent Posts
Omnichannel Marketing
Omnichannel
Marketing
RetailAI
RetailAI
Digital Experience Personalization
Digital Experience Personalization
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Guides

Dynamic Content Personalization: How Active Content Brings Dynamism into Your Campaigns

Let’s face it—customers nowadays expect deeper and relevant communication, not cookie-cutter-styled messaging across every channel.

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Case Study

Personalizing Beauty at Scale: How Matas Grew Attributable Sales by 36% with Personalized Recommendations

Deliver a best-in-class customer experience, increase online sales, and drive operational efficiency at scale

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Omnichannel Marketing
Omnichannel
Marketing
RetailAI
RetailAI
Digital Experience Personalization
Digital Experience Personalization

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