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A leading expert, researcher, and thought leader on the correlation between marketing and technology. His research in leveraging technology (customer analytics, cross-channel campaign management, and customer data platforms among others) to deliver a contextual customer experience is widely respected in the industry.
Let’s face it—customers nowadays expect deeper and relevant communication, not cookie-cutter-styled messaging across every channel.
Deliver a best-in-class customer experience, increase online sales, and drive operational efficiency at scale